Category Archives: Marketing
Five days may as well be an eternity
Every three years I go to an amazing conference in Washington DC – the American Marketing Association Non-profit Conference. It’s always filled with informative and inspiring presentations and leaves me refreshed and rejuvenated to get back to work at Heartspring. As I … Continue reading
“Think Different”
I saw Apple, Inc.’s “Think Different” commercial just the other day and I love it. It encourages you look within yourself to do better, do more, BE more. Using the narrative “Here’s to the Crazy Ones” and featuring images of … Continue reading
Me, speechless? That doesn’t happen very often.
It was April 9th (well past April Fool’s Day) when I sat down at my desk, started my computer and saw an email in my inbox informing me that I’d been nominated for the WAMA (Wichita American Marketing Association) Marketer … Continue reading
Hi ho *sniff* hi ho…it’s back to work I go
Unbelievably, Lillian will be four months old on Monday. She will also start day care. I can’t think about it too much or I’ll start crying…again. When Travis and I met with our HR director last fall to discuss our … Continue reading
Here’s to you, Mr. Male Fur Coat Wearer
Recently I had to pick my favorite radio commercial and describe it. As far as memorable commercials go, Bud Light’s “Real American Heroes/Real Men of Genius” campaign is, well, genius. A series of guffaw-inducing spots (over 100 to be exact) … Continue reading
Katie Grover's Blog 